EarlySalary App Review – Loans Made Easy
Well, how many times has it happened that it’s a month end and you had to go out for a vacation and you were falling short of money? Many times right? Or maybe you had to buy some smartphone or something in a sale and were out of cash? Many people face this issue of shortage of money and delaying of plans. Well, now you don’t have to postpone your plans or borrow money from your friends because EarlySalary helps you do that perfectly.
EarlySalary is a smart and innovative lending platform(mobile application) that changes the way loans are taken in India. Co-Founded by Akshay Mehrotra and Ashish Goyal in 2016, EarlySalary is now India’s one of the largest digital lending platform and a FinTech Startup which helps in giving working professionals an easy credit and instant cash loans. In Series A funding, they raised INR 35 Crores and later this year, in January, raised INR 100 Crores in the Series B funding. Mehrotra came up with EarlySalary with a mission of offering consumers the convenience of availing loans at a short duration of time, with minimum formalities and paperwork.
The loans that EarlySalary provides are similar to a salary/cash advance loan or credit card cash withdrawal. They give a loan of not more than an individuals monthly salary, which a user can repay in less than a month. If the individual uses the app continuously and pays all the loans on time, the user is then allowed to pay back their loans in 2 months/3 months or maybe more. Coupled with the alternate data profiling which gives a better risk assessment and helps go beyond financial underwriting & bureau scores, EarlySalary aims to do a more prudent risk assessment and lend better to their consumers. EarlySalary gets maximum of its applications which include Cash Loans, Salary advances for salaried individuals, Pay-later for e-commerce transactions, etc. EarlySalary has disbursed a total of INR 550 Crores so far in loans and the monthly rate of loans is currently around INR 100 Crores.
About the CEO:
Akshay Mehrotra did Masters in Business Administration from Symbiosis Institute of Management Studies, Pune. Before opening up his own startup venture, he was associated with some really big brands like PolicyBazaar.com, Future Retail Ltd, Bajaj Allianz Life Insurance Co. Ltd, Big Bazaar. Talking about his work experience, he has an experience of 12 years in strategic planning and marketing. Being a CEO at EarlySalary, he looks into the implementation of the company’s product strategy and looks after building EarlySalary. He has a sharp business mindset and attention to details. Other than business, he likes to go on short trips to explore new places.
EarlySalary 2.0 was recently introduced and it has literally made the loan application process really fast and easy. People can get the loans in less than 10 mins that too directly into their bank account. Isn’t that awesome? A chatbot has been integrated for assistance in the journey along with a Surrogate journey for faster customer approvals. They use a completely automated and intelligent system in this process. They use technologies like Artificial Intelligence, Machine Learning, etc to automate the entire process and make it quick and accurate. Another interesting thing that EarlySalary offers is Zero Percent EMI. EarlySalary has tied up with companies like Amazon, Flipkart, Big Bazaar, etc and gives you an option of Zero Percent EMI.
I had an opportunity to visit EarlySalary’s Office located in Pune and also interact with the Co-founder and the employees out there. They actually explained how the entire process takes place and how the system checks if a person is valid for taking a loan in less than 8-10 seconds using AI, ML, and other technologies. We talked on how the digital lending platforms are changing the way people travel, shop, eat and give gifts. We also spoke on the parameters for calculating the credit score and the low delinquency rate. The Co-founder further talked on the new initiatives that they are coming up with, to increase the reach among the consumers and the new technologies they are coming up with.
So today we covered “EarlySalary App Review – Loans Made Easy”. Do let us know if you have any doubts in the comments section below. Also, make sure you read the other posts as well.